Third-annual fundraising effort begins May 1
ORLANDO, Florida – NBC Sports Next will honor our nation’s fallen or disabled heroes with its third-annual philanthropic initiative for Folds of Honor, the nonprofit organization founded by Lt. Col Dan Rooney that helps ease the burden on military and first-responder families through educational scholarships.
Throughout May, messaging on the GolfNow tee-time service website will encourage anyone booking a tee time online or via its mobile app to round up the cost of the booking.
The additional money will go to an overall fund that will be used to contribute a donation to Folds of Honor to help further its educational opportunities for the spouses and children of America’s fallen or disabled who protect our communities and country.
“We are honored for the opportunity to host our third year of making an impact for the families supported by Folds of Honor,” said Jerramy Hainline, Executive Vice President, NBC Sports Next. “We’re proud to stand with our golfers around the country who choose to round-up for our nation’s heroes and we join with them in a salute the American military and first responders.”
Through GolfNow, NBC Sports Next operates the largest online tee-time marketplace in golf. It also is the industry’s leading provider of golf course operations software and services, partnering with more than 11,000 courses in more than 40 countries worldwide. Anyone booking tee times on GolfNow from May 1-31 will be provided the opportunity to round up the total cost of the reservation to an even-dollar figure.
For example, if the cost of a tee time totals $34.65, the golfer can elect to round up the cost to $35, donating the additional $0.35 to Folds of Honor.
“May is a very special month for our foundation and its recipients,” said Lt Col Dan Rooney, founder and CEO of Folds of Honor. “Along with Memorial Day, Patriot Golf Days is celebrated all month and is commemorated on Memorial Day weekend. We ask individuals to play their most heroic round and make a donation, and one of the best ways is to book a tee time on GolfNow.com. NBC Sports Next and its outstanding team recognize the importance of an education and we’re grateful that they’re stepping up to make a life-changing difference.”
This effort on behalf of Folds of Honor is a part of NBC Sports Next’s Better Together community impact initiative. Similar round-up campaigns have helped raise funds for Youth on Course, Special Olympics, and the non-profit organizations aided by the NFL’s Salute to Service initiative. The ongoing campaign for Youth on Course has raised more than $3 million since December 2020.