Woman-owned brand founded by Bevin Wallace blends craftsmanship, humor, and performance to redefine on-course style
DENVER, Colorado — Bevvy Covers, a new woman-owned golf accessories brand, today announced its official launch, bringing a fresh, personality-forward perspective to the game through premium, handcrafted headcovers.
Founded by entrepreneur and avid golfer Bevin Wallace, the brand is rooted in a simple idea: golf gear should reflect who you are, not just how you play. Born from a lifelong connection to the game and a professional background in relationship-driven sales, Wallace’s journey to launching Bevvy Covers is a testament to entrepreneurial spirit and creative problem-solving.
Bevvy Covers enters the market at a time when golf culture continues to evolve, with players increasingly seeking ways to express themselves both on and off the course. The brand’s launch showcases this broader shift toward individuality, creativity and inclusivity within the game, values that are central to Wallace’s vision.
What began as time spent on the course hosting clients, and later playing more frequently with family after stepping away from corporate life, evolved into a hands-on passion for design and craftsmanship.
“When I couldn’t find headcovers that felt like me — something elevated, unique and fun — I decided to try making my own,” said Wallace. “That sparked something. What started as a creative outlet quickly became an obsession with getting every detail just right.”
This passion now defines Bevvy Covers, where each product is thoughtfully designed and carefully constructed to balance style with performance, offering golfers a durable, protective solution that doesn’t sacrifice individuality. Drawing inspiration from personal experiences, inside jokes shared on the course, and the camaraderie that defines the game, Bevvy’s designs bring a sense of humor and authenticity to a category often dominated by tradition.
As a perfectionist by nature, Wallace is building the brand around a commitment to quality and intentional design, ensuring every stitch reflects the care and attention behind it.
“Our goal is to create products that make people smile while also delivering the protection your clubs deserve,” Wallace added. “Golf has given me so many meaningful moments with family and friends, and Bevvy is my way of bringing more personality and joy to that experience.”
For more information, visit Bevvy Covers to explore the full collection.