STUDIO CITY, California – The Southern California Golf Association has announced its response plans to the devastating wildfires in Southern California. The Association will commit to matching up to $250,000 in donations for broad-based relief efforts across the impacted region.
The SCGA has selected the California Community Foundation as its beneficiary.
An intentional aim of the campaign will be to provide a focused donation hub for the greater golf community that will unify and amplify its collective response. The SCGA is encouraging the entire industry and its players to join in the allied response.
“Unprecedented events call for unprecedented action and we view this campaign as an exercise of our responsibility as community and industry leaders,” said SCGA Executive Director Jeff Ninnemann. “The vast relationships we’ve all cultivated throughout the region make the widespread devastation so personal to so many people.
“We are compelled to act and to give our membership and industry partners a platform to unite so that our collective response can speak for the golf community and not just the SCGA.”
Along with a matching gift of up to $250,000, the SCGA will execute a comprehensive and highly visible fundraising campaign, which will include frequent messaging to our 200,000+ members, 1,500 member clubs and the broader golf community to encourage widespread support of the program.