NEW YORK & LONDON – LIV Golf, the global golf league energizing the sport through team competition, innovative fan experiences and world-class entertainment, today announced a landmark partnership with Fever, the world’s leading discovery platform for culture and live entertainment.
Fever will become the official global ticketing and demand generation partner for LIV Golf, powering ticketing operations and enhancing fan engagement across the league’s rapidly expanding international schedule.
In addition, Fever has been announced as an official partner of Fireballs GC, one of LIV Golf’s most popular teams captained by Spanish icon Sergio Garcia and featuring David Puig, Abraham Ancer, and Josele Ballester.
The partnership will showcase the Fever logo on the sleeve of Fireballs’ playing kits while spotlighting Fever’s commitment to creating world-class experiences by aligning with a team renowned for its passionate fan base, giving supporters even more ways to connect with their favorite players both on and off the course.
This multi-year collaboration between LIV Golf and the Fireballs GC team extends Fever’s proven expertise in ticketing and audience activation to the forefront of live sport. Fans will now benefit from Fever’s seamless, technology-driven platform to discover, purchase, and enjoy access to LIV Golf tournaments worldwide. The partnership will also ensure the integration of advanced technology to deliver the best possible user experience, while optimizing tournament yield and enhancing overall engagement.
The partnership launches ahead of the 2026 LIV Golf League season, with Fever serving as the central destination for ticketing and demand generation across all 14 international events. Fans can now secure tickets at LIVGolf.com for 2026 season events including Riyadh (Feb. 5-7), Adelaide (Feb. 13-15), Singapore (March 13-15), South Africa (March 20-22), Mexico City (April 17-19), Virginia (May 8-10), Andalucía (June 5-7), the UK (July 24-26) and Indianapolis (Aug. 21-23).
Sergio Garcia, Captain of Fireballs GC said “ Fireballs GC is proud to partner with an organization like Fever that shares our passion for bringing fans and people together through sport and world-class events. This partnership reflects LIV Golf’s mission to connect and inspire communities across the globe through golf and offers a powerful opportunity to elevate fan experience and access. Our fans are incredibly important to our team, and through Fever we can create new ways for them to engage with Fireballs GC and the energy of LIV Golf events.”
Chris Heck, President of Business Operations, LIV Golf said “At LIV Golf, our goal is to push boundaries and deliver the game in fresh and dynamic ways for fans around the world. Partnering with Fever gives us a powerful platform to connect with audiences around the world and makes our events even more accessible and entertaining. Together, we will deliver unforgettable experiences both on and off the course.”
Fever operates in more than 40 countries and reaches more than 200 million people every month, using its technology to deliver personalised recommendations for unique in-person experiences, ranging from immersive exhibitions to major sporting events and global festivals.
Fever powers ticketing and demand generation for world-renowned sports organizations including Real Madrid, FC Barcelona, LIV Golf, and the X Games. Fever’s growing roster of partnerships includes leading promoters such as TCE Presents, Cercle Music, and Last Tour; iconic venues including the Clapham Grand and Brooklyn Storehouse and festivals such as Rock in Rio Lisboa, Primavera Sound, and Pitchfork Music Festival.
Fever has delivered alongside its partners blockbuster fan experiences like Van Gogh: The Immersive Experience, The Queen’s Ball: A Bridgerton Experience, Harry Potter: A Forbidden Forest Experience, and Stranger Things: The Experience, while its original Candlelight Concert series is now active in more than 100 cities worldwide.
Tom McElwee, GM Fever, North America said “Fever is thrilled to partner with LIV Golf, the fast-growing League that is redefining the live golf experience. LIV Golf’s innovative new format and international reach is the perfect complement to Fever’s global presence and holistic approach to audience engagement and conversion technology. Together, we’ll deliver a seamless, technology-powered experience that makes it easier than ever for fans to discover and enjoy one of the most exciting sporting events in the world.”
LIV Golf’s 2026 season will showcase the world’s top players, including Crushers GC Captain Bryson DeChambeau, Fireballs GC Captain Sergio Garcia, Torque GC Captain Joaquin Niemann, and two-time reigning Individual Champion Jon Rahm of Legion XIII at iconic venues across five continents.
In partnership with Fever, the league will broaden its reach to younger, digitally savvy audiences seeking premium live entertainment, reinforcing golf’s position at the heart of global sport and culture. The 14-event schedule promises unforgettable moments for fans worldwide, with tickets and information available now at LIVGolf.com.