HOUSTON, Texas — Golf Live, the industry’s most advanced virtual coaching and learning platform, and Topgolf, the modern golf entertainment leader, announced a strategic alliance that is poised to reshape the golf experience for millions.
Together, the two category leaders will create a unified, tech-forward ecosystem that seamlessly blends in-person instruction, virtual coaching, community and breakthrough performance technology.
Players can now connect with Topgolf’s world-class golf coaches anytime, anywhere – at home, in the office, on the course or inside a Topgolf bay – through a streamlined digital solution designed to elevate coaches, empower Players and expand the reach of golf instruction across the brand’s global footprint.
Upon purchasing a Topgolf Coach Lesson, Players will be instructed to download the Golf Live app to book in-person or virtual lessons; access coach feedback, live streams and past recordings; discover online content and much more. Topgolf lessons include 60 minutes of one-on-one, personalized, private instruction from instructors.
“We are incredibly proud to reach this strategic agreement with Topgolf,” said Keith Scioli, CEO and Co-Founder of Golf Live. “Right now, golf is undergoing one of the greatest shifts in its history — and moments like this become the spark that reshapes an entire industry. At Golf Live, we believe that instruction isn’t just about fixing swings…it’s about unlocking human potential. It’s about empowering Players everywhere to grow, to improve, and to experience the game at a level they never thought possible.
“We’re not interested in maintaining the status quo. We’re obsessed with building the future. And there is no partner more aligned with that vision than Topgolf — an organization that doesn’t just lead the modern golf movement… they define it. Their coaches are extraordinary. Their reach is unparalleled. Together, we’re not just expanding access to instruction — we’re igniting a movement. We’re creating a world where millions of Players can connect with world-class coaching anytime, anywhere.
“We are building the next era of golf instruction, and we’re doing it alongside the most influential name in the game by our side.”
“Golf Live makes it incredibly easy to connect,” said Lindsay Hoskins, Topgolf Las Vegas Director of Instruction. “Whether I’m teaching in person or virtually, the experience is natural, intuitive and seamless. My Players love seeing their swing analyzed in real time — it’s a total game-changer.”
“Topgolf strives to set the standard in all that we do,” said Taylor Nemeth, Sr. Operations Program Manager for Topgolf. “As we evaluated where the instruction market was headed, it became clear we needed a long-term champion capable of moving at the speed of modern golf. Golf Live emerged as the obvious choice — not only for its ability to streamline operations, but for our parallel vision of growth and innovation in the instructional business.
“Together, we’ll strengthen our leadership position in both the instruction and entertainment arenas.”
Golf Live became the official golf instruction and video platform for 130+ Topgolf Coaches across Topgolf venues on Dec. 1, 2025. Golf Live’s patented live remote replay technology, virtual video analysis and live streaming will expand further with Topgolf in February 2026, marking a new era in golf instruction accessibility and innovation.