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Home»Business & News»Epson extends multi-year title partnership of Epson Tour
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Epson extends multi-year title partnership of Epson Tour

Golf Business NewsBy Golf Business NewsMarch 11, 2026No Comments3 Mins Read
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Partnership will continue to elevate the official qualifying tour of the LPGA, including significant enhancements to the Epson Tour Championship

DAYTONA BEACH, Florida — Epson America, a leader in innovative technology solutions, and the Epson Tour has announced a three-year extension of their title partnership of exclusive naming rights to the Official Qualifying Tour of the LPGA. 

The Epson Tour partnership will continue through the 2029 calendar year, with major advancements to the Epson Tour Championship beginning in 2026, including an increased winner’s share of the purse to $100,000, a first in the 46-year history of the Tour. 

“Epson’s continued commitment to the Epson Tour is a powerful investment in opportunity,” said LPGA Commissioner Craig Kessler. “This extension reflects a shared belief in the importance of a strong, clear pathway to the LPGA—and in supporting athletes at a pivotal stage in their careers. The enhancements to the Epson Tour Championship are meaningful and intentional, rewarding performance while providing greater financial security. We’re incredibly grateful to Epson for their leadership and long-term vision, and for the role they continue to play in strengthening the Road to the LPGA.”

“We’re proud to renew our partnership with the LPGA. The Epson Tour continues to inspire, elevate, and open doors for the next generation of women in golf. Our commitment to innovation and opportunity aligns with the Tour’s mission, and together we’re advancing pathways for athletes to reach their full potential on and off the course,” said Keith Kratzberg, President and CEO of Epson America.

In addition to continuing initiatives set in the original partnership, Epson and the Epson Tour are committed to rewarding excellence and providing greater financial security for players. The Epson Tour Championship, the season-ending showcase event at Indian Wells Golf Resort in Indian Wells, California, will undergo major upgrades beginning in 2026. The field will be limited to 80 players, determined by the 2026 Epson Tour Race for the Card standings following the penultimate event, the Murphy USA El Dorado Shootout. The 72-hole championship will feature a no-cut format. The total purse will begin at $250,000 in 2026, with the winner earning $100,000.

Throughout the partnership extension, the Epson Tour Championship will also see annual purse increases. Total purses will rise to $350,000 by the end of the decade.

“Epson has given me an incredible opportunity to compete on such a prestigious tour and to chase my dream of playing on the LPGA Tour,” said Anne Chen, a 2026 Epson Tour ambassador and 2025 Epson Tour Championship at Indian Wells winner. “Winning the Epson Tour Championship was one of the greatest highlights of my career. From earning my first Epson victory to receiving my LPGA Tour card on the same night, none of it would have been possible without Epson’s support of women’s golf.”

Since Epson assumed Title Sponsorship in 2022, the Tour has seen remarkable growth and impact. Over the first four years, 50 athletes have successfully graduated to the biggest stage in women’s golf. Former Epson Tour athletes who have recently won on the LPGA include Grace Kim, Linnea Strom, Alexa Pano, Bailey Tardy, Ingrid Lindblad and Miranda Wang. 

The 2026 season began on March 2 in Atlantic Beach, Fla., with the Atlantic Beach Classic presented by Access Golf, and concludes with the revamped Epson Tour Championship at Indian Wells in Indian Wells, Calif. More information regarding the 2026 schedule can be found HERE.

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