Hoge joins Fred Couples as Ashworth Golf ambassador
LA QUINTA, California – To complement Fred Couples return to Ashworth Golf, Newtimes Group, a global leader of retail supply chain management, recently announced that PGA TOUR golfer Tom Hoge has signed with the iconic brand as Ashworth Golf returns to the US market.
Hoge, who will be outfitted in Ashworth Golf apparel when competing on the PGA TOUR and other professional events around the world, has one victory on the PGA TOUR (2022 AT&T Pebble Beach Pro-Am), and recently captured the QBE Shootout in December alongside partner Sahith Theegala. He also finished T-3 to kick off 2023 at the Sentry Tournament of Champions.
Revered by passionate players since 1987, Ashworth is the original, authentic golf apparel brand, and it is this distinction and extraordinary heritage that sets the brand apart. Along with Couples, Hoge will be outfitted in a signature Ashworth polo, outerwear and pants, as the new look Ashworth integrates a mix of tradition with innovation, while offering golfers the ultimate in fit, function, style and performance.
“With the Ashworth brand returning to US market, we felt it was important to have a presence on the PGA TOUR,” said Eddie Fadel, President, Ashworth Golf. “Tom Hoge is playing at such a high level, and while he fully appreciates the legacy of the Golfman logo for the 45+ community of golfers, he embraces the opportunity to help showcase the authentic, new look Ashworth brand to a new generation of golfers.”
The new line, adorned with the iconic Golfman logo, features a modern-day version of the original cotton polos from Ashworth, combining technical fabrics with natural fibers. Blending the highest quality cotton with just the right level of performance microfiber enhances fit and all-day comfort, as well as the proper amount of stretch during the golf swing.
Now, thanks to Newtimes Group, the Ashworth Golf brand will have additional resources, and a competitive advantage in supply chain operations.
For more information on Ashworth Golf visit https://us.ashworthgolf.com/