STAMFORD, CONNECTICUT (January 6, 2015) – Arccos Golf, LLC – maker of the first club-to-cloud™ system offering GPS + live stat tracking + Tour analytics – announces the signing of 2014 FedExCup Champion Billy Horschel as brand ambassador.

Billy Horschel and Arccos
PGA Tour superstar Billy Horschel endorses golf’s only GPS + Live Stat Tracking + Tour Analytics System

Currently No. 13 on the Official World Golf Ranking, Horschel is one of America’s most popular and recognizable young stars. A three-time winner on the PGA Tour, the 28-year-old uses the ARCCOS™ system during his practice rounds, which will now be showcased across the company’s digital and social media channels. Horschel will also feature prominently in Arccos’ marketing initiatives, including point of sale materials and a series of commercials to air on Golf Channel.

“Using statistics to understand my game has been a real key to my success,” says Horschel. “Arccos is helping me take that knowledge to a whole new level. It’s super easy to use and instantly provides data for every shot I hit during my practice rounds. Post round, it helps me analyze my performance like I’ve never before been able to do.”

Requiring no alterations to pre-shot routines, additional devices, tapping or other hindrances to enjoyment and improvement, ARCCOS ($399) features a set of 14 virtually weightless sensors. Easily attached to the end of a club grip, each is paired just once via Bluetooth to the company’s free iPhone app.

Along with GPS for more than 16,000 courses in North America, ARCCOS captures critical data for your game, instantly delivering information on distances hit, club averages, driving accuracy, greens in regulation, sand saves, putts and more. This helps golfers identify patterns and refine tactics before, during and after each round.

Arccos Golf iPhone screen shot
Arccos Golf iPhone screen shot

“Billy’s an Ambassador for Arccos in the truest sense of the word,” says Sal Syed, the company’s CEO and Co-Founder. “He’s using our system and sharing his data week after week for fans, golfers and PGA Professionals to understand how one of the world’s best players prepares to compete.”

Essential to the ARRCOS system is its proprietary Tour Analytics platform developed in conjunction with golf’s most renowned statistician, Peter Sanders. Drawing from Sanders’ work with PGA Tour star Zach Johnson and many others, it automatically breaks down a players’ handicap into five key components – driving, approach, chipping, sand game and putting. This allows players to:

  • Gain insight into what every shot means
  • Understand exactly how each part of their game contributes to scoring
  • Explore comparative data in each of the five components from golfers with the same handicap
  • Evaluate patterns across their entire golf history, supporting refinement of on-course tactics

Now available at Apple Stores, select golf retailers and pro shops nationwide, and online at, ARCCOS is more than just a great tool for the individual users. Top instructors rely on the system to help their students recognize and correct faults, such as club distance gaps, noticeable shot dispersion patterns and other problem areas.

Led by a team of Ivy League engineers, rocket scientists, PhD’s and designers, Arccos Golf is named after a function of advanced mathematics.

For more information or to view a demo video: Get social: @arccosgolf, Facebook

About Arccos Golf, LLC

Arccos Golf, LLC provides game-changing connected technology products for golfers. The company aims to revolutionize the golfing experience by integrating GPS stat tracking with a sophisticated platform that generates comparative data which helps golfers truly evaluate their game. Founded by dedicated golfers and entrepreneurs Sal Syed and Ammad Faisal, Arccos is based in Stamford, CT. The Arccos system is a Callaway Open Innovation Partner with venture capital funding provided by LaunchCapital.

Media Contact

Bill Feidler
Buffalo Brand Invigoration Group


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