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Home»Business & News»WORLD LONG DRIVE ANNOUNCES RIGHTS AGREEMENT WITH ESPN
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WORLD LONG DRIVE ANNOUNCES RIGHTS AGREEMENT WITH ESPN

Golf Business NewsBy Golf Business NewsApril 22, 2024No Comments4 Mins Read
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Four events to air on ESPN2 with nearly 50 Hours to be streamed on ESPN+

NEW YORK – World Long Drive recently announced a new agreement with ESPN to air four events on ESPN2, plus an additional 47 hours of coverage streamed on ESPN+ during the 2024 WLD season.

ESPN2 will air three WLD majors this season plus a celebrity event: WLD MB Celebrity Shootout presented by Hyundai in Huntington Beach, California (July 11), WLD Endless Summer Invitational in Belleville, Ontario (July 18), WLD Fort Jackson in Columbia, South Carolina (July 25), and the WLD Championship in Atlanta (August 11).

“World Long Drive is an exciting addition to ESPN’s industry-leading golf portfolio, showing that our commitment to golf has never been stronger,” said Tim Bunnell, senior vice president, ESPN Programming and International. “ESPN is bringing more golf to more fans than ever with the Masters, PGA Championship, PGA TOUR LIVE on ESPN+, LPGA on ESPN+, TGL, and now World Long Drive.”

In addition to ESPN, World Long Drive will once again be featured on GOLF Channel this year as the network will broadcast the Women’s Division finals and the Military Division finals in Fort Jackson on July 24 and the Women’s Division World Championship on August 12. 

“We’re thrilled to add ESPN to the lineup in showcasing these incredible athletes of our growing sport,” World Long Drive Chief Commercial Officer W. David Livingston said. “Working with our incredible broadcast partners at GOLF Channel again, plus adding ESPN, will help World Long Drive reach an even larger audience as the sport continues to grow and develop.”

The summer will feature WLD’s second and third majors of the year, beginning June 14-15 with WLD Endless Summer Invitational at Trillium Wood Golf Club in Belleville, Ontario. The quarterfinal, semifinal, and final rounds of the Open Division and semifinal, as well as the final rounds of the Women’s Division, will broadcast on July 18 on ESPN2.

All divisions will then test the grid in Columbia, South Carolina, for WLD Fort Jackson, held July 19-22 at Fort Jackson Golf Club. The Women’s and Military Division semifinals and final will air on July 24 from 6-7 p.m. EST on GOLF Channel. The final twelve Open Division competitors will be shown on July 25 on ESPN2. All preliminary qualifying rounds will air live on ESPN+. 

Leading up to the WLD Fort Jackson event, the Army’s Morale, Welfare, and Recreation program will organize and operate 12 military long drive qualifiers at military golf courses across the country. WLD will provide golf balls, and more, as active and retired military personnel from all branches compete for a coveted spot in the ESPN2-broadcasted Military Long Drive Championship within the Fort Jackson event.

The 2024 season will again conclude at Bobby Jones Golf Course in Atlanta with the WLD Championship August 8-11. The culminating matches between the final 12 Open Division competitors will air on ESPN 2 on August 11. The final 12 Women’s Division competitors will air on The GOLF Channel on August 12 from 8-10 p.m. EST. All preliminary qualifying rounds will be streamed exclusively on ESPN+.

“World Long Drive 2024 will be another unforgettable season full of power, precision, and passion by the world’s most extraordinary long drivers,” said World Long Drive Vice President of Business Operations Zane Smith. “This partnership with ESPN, the worldwide leader in sports, will introduce our sport to even more sports fans and remain committed to further enhancing the accessibility of World Long Drive’s streaming coverage.”

World Long Drive’s 2023 schedule concluded with the crowning of Kyle Berkshire, Monica Lieving, Ryan Reisbeck, and Andrew Eigner as world champions in their respective divisions. Bryce Verplank had the longest drive of the season among all divisions at 489 yards.

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