Strategic addition strengthens Imperial’s premium golf accessories portfolio
BOURBON, Missouri – Paramount Apparel International, LLC (“Imperial”), a premier headwear and apparel manufacturer with a heritage dating back to 1916 and a CPC operating company, is pleased to announce the asset acquisition of Winston Collection, LLC (“Winston”), a distinguished accessories brand headquartered in Rochester Hills, Michigan.
Imperial will continue to operate the business under the Winston Collection name. Winston’s existing management team and operations will remain in place, ensuring continuity, brand integrity, and operational expertise as the brand joins Imperial’s expanding portfolio.
Founded in 2006, Winston Collection is widely recognized for its premium headcovers, towels, and leather goods featuring custom logos, primarily serving the green grass golf market. The brand has built a strong reputation through its commitment to quality, low minimums, rapid turnaround times, and superior customer service. Winston headcovers are predominantly made in the USA—an important differentiator that resonates with discerning buyers.
“We’re elated to welcome Winston to the Imperial family,” said Jeremy Davis, CEO of Imperial. “Winston’s legacy of craftsmanship and dedication to service perfectly aligns with our go to market approach and pursuit of excellence. This acquisition marks an exciting leap forward in our mission to redefine what premium means in the golf industry—by delivering innovative, top-tier products with unmatched speed and a service experience that sets a new standard.”
The acquisition expands Imperial’s growing portfolio while strengthening its presence in the green grass golf channel, pairing Winston’s premium accessories with Imperial’s operational scale, innovation, and global reach.
“We’re thrilled to join forces with Imperial. This acquisition is a major milestone, giving us access to Imperial’s resources, innovation, and global reach within the golf industry. As we grow, our commitment to delivering exceptional, personalized service will remain unchanged. This partnership creates exciting new opportunities, and we’re confident that together, we’ll enhance the experience we offer to our customers worldwide,” said Andrew McDurmon, Managing Partner at Winston Collection.
The partnership was driven by a shared vision around craftsmanship, customer service, and long-term brand growth.
Andy Renshaw, Managing Partner of Winston Collection, added, “When Andrew and I began our search for a partner in 2024, Imperial quickly emerged as the ideal choice. The alignment between our companies was clear—driven by a mutual dedication to customer service, product innovation, and strong leadership. We are thrilled to join forces; together, we will deliver the premier customer experience in the green grass market.”
Imperial leadership echoed the enthusiasm around the strategic fit and future opportunities created by the acquisition.
“Imperial and Winston share a common philosophy—quality, innovation, and customer-first service,” said David Shaffer, President of Imperial. “This partnership allows us to combine our strengths and deliver even greater value to our customers. We’re excited about the opportunities ahead as Winston joins our growing family of brands.”
This acquisition marks Imperial’s third strategic transaction in four years under CPC ownership, following the acquisitions of Pukka (2024) and J.T. Spencer (2022).
CPC is an investment holding company based in Kansas City and focused on long-term investment strategy to buy, build, and hold™ great companies. Imperial was CPC’s first acquisition in late 2021. CPC is a permanent investment vehicle organized as a company, not a fund – a structure that enables CPC to implement the best strategies to create defensible, long-term value aligning the incentives of investors, management, and all stakeholders in CPC’s businesses.