AUGUSTA, Georgia — Iconic island lifestyle brand Tommy Bahama has signed a licensing agreement with Club Car for a collaboration on a special edition vehicle. Club Car is an industry leader in innovation and design for golf cars, utility vehicles and personal-use transportation.
“We’re excited to bring to market this new collaboration with Club Car that further advances our vision to inspire you to relax, exhale, and enjoy the moment, whoever—and wherever—you are,” said Gina Wilcox, Vice President of Licensing for Tommy Bahama.
“Having fun outdoors is a huge part of the island-inspired lifestyle. Golf cars introduce new ways to enhance outdoor fun with family and friends. This partnership offers a new opportunity for our guests to enjoy both brands and how they live.”
The Tommy Bahama collection will offer top notch quality and unparalleled versatility, reflecting Club Car’s desire to manufacture products that produce superior performance. The collaboration launches with a special edition Tommy Bahama Onward® vehicle emblazoned with a signature heritage print, custom upholstery and other fun additions.
With the completely customizable Onward, you can design a car that not only gets you where you’re going but matches your style and personality along the way. Crafted for comfort, performance and style, guests will be able to customize their Onward with a Tommy Bahama package with signature Tommy Bahama prints, custom seats, and more unique design elements and accessories.
Club Car has created a vehicle specifically engineered to fit your every adventure, on the golf course or off.
“We’re excited to connect the energy of Tommy Bahama with the fun of the Club Car lifestyle for a truly unique driving experience,” said Jeff Tyminski, Vice President of Marketing and Product Management for Club Car. “It’s the perfect combination of sunshine and good vibes.”
The Tommy Bahama and Club Car collaboration will launch for Summer 2024 and will be available for purchase at select Club Car dealers.