SCOTTSDALE, Arizona – Troon Partners Network, a division of Troon, the leader in providing golf and club-related leisure and hospitality services, has announced Celebrity Greens, a national leader in PGA-caliber custom putting greens, premium artificial grass lawns, tee lines, driving ranges, target greens and other performance turf systems, as the Company’s newest Preferred Partner.
Through a multi-year partnership, Celebrity Greens will have access to a suite of marketing assets to connect their products and brand with Troon’s mass global golf audience including golf facility operators, homeowners and HOAs across the country.
As a Preferred Partner, they will receive extensive promotion across Troon-affiliated properties worldwide including special event activations, integrated marketing campaigns and digital engagement connecting the brand with serious golfers around the world.
Today, specializing in residential, commercial and athletic applications, Celebrity Greens’ custom solutions include putting greens, artificial grass lawns, pet turf, playground surfaces, and performance sports turf—engineered for durability, safety, and low maintenance.
Headquartered in Scottsdale, Arizona, Celebrity Greens also offers its synthetic golf green design and construction services to private homeowners and builders throughout the United States.
“Celebrity Greens is a great addition to the Troon Partners Network, as they offer a broad range of products for B-to-B and B-to-C audiences that align perfectly with the business and consumer sectors that we service everyday around the country,” said Ryan Pensy, Vice President of Strategic Partnerships, Troon Partners Network.
“Through direct marketing and networking across our worldwide portfolio of properties, Celebrity Greens will have access to custom programming to promote their products, programs and services.”
“We are excited to partner with Troon, as they reach the very consumer and business audiences we are targeting with our products and services at Celebrity Greens,” said Weston Weber, Co-Founder & President of Celebrity Greens. “Our golf-focused turf capabilities for business operations, combined with synthetic golf green design and construction services for private homeowners and builders throughout the United States, make Troon an ideal partner for Celebrity Greens.”
Celebrity Greens is the latest company to join the Troon Partners Network. From golf, sports and leisure brands to the airline, automotive, food and beverage, and financial services sectors, Troon partners can secure exclusive status that provides direct marketing to millions of golfers every day.
Today, through Troon Partners Network, companies/brands enjoy a range of partnership levels, from preferred to official status, and receive custom programming designed to fit the marketing needs of each respective product or service being offered.
Adds Pensy, “Troon Partners Network has grown significantly during the past several years with a stable of both endemic and non-endemic companies/brands joining our platform to connect with our serious, avid golfers. Whether large or small, we cater to each company/brand individually and design high-impact marketing programs and activations to elevate their image and awareness through our various golf, leisure and hospitality audiences.”
For more information on marketing programs available through Troon Partners Network, contactSabrina Hale at sabrina.hale@troon.com.