TEMPE, Arizona — Branded Bills, one of the fastest-growing premium headwear brands in the U.S., today announced another record-setting quarter marked by strong double-digit growth. The company continues to build momentum across its custom, golf, and corporate channels while expanding its national footprint.
To support this rapid growth, Branded Bills has expanded its executive leadership team, welcoming Chief Technology Officer Tony Anasenes, formerly of Camping World, and Chief People Officer Zrinka Allen, who brings extensive experience from organizations including the Pro Football Hall of Fame. These additions strengthen the company’s foundation as it scales operations, technology, and culture to meet increasing global demand.
Branded Bills has also invested heavily in building its external sales team, designed as a true extension of the company’s Arizona-based headquarters. Working hand-in-hand with the internal sales and operations teams, this group will ensure a seamless customer experience marked by speed, responsive
ness, and genuine partnership.
Together, the internal and external teams represent a unified front — working collaboratively to deliver best-in-class service and strengthen relationships with wholesale and retail partners across the country.
“Having spent more than a decade in the field myself, I understand firsthand how important it is for our customers to have someone readily accessible who knows their business,” said Carl Montanye, National Sales Director, Golf. “Our external reps will be an extension of our home team in Tempe, and that internal group is absolutely critical to our future growth and success. The connection between the two will be what truly sets Branded Bills apart.”
As Branded Bills continues its pursuit of becoming the #1 headwear brand in golf, the company remains laser-focused on pushing the limits of headwear design and decoration innovation. From advanced patch applications and precision embroidery to leather embossing and its proprietary ChromaRay™ performance technology, Branded Bills continues to lead the category with creativity and craftsmanship that others increasingly follow and emulate.
“We’re seeing long-established competitors begin to adopt elements of what we’ve been doing for years — and that’s a clear sign we’re driving the direction of the industry,” added Montanye. “We’ll continue leading through innovation, service, and design that reflect our core belief in doing things the right way.”
Adding to its growing list of accomplishments, Branded Bills has launched a strategic collegiate licensing program, partnering with powerhouse schools such as Ohio State, LSU, Texas, and Arizona State University. These partnerships extend the company’s reach into the collegiate market and showcase its ability to blend performance, pride, and premium craftsmanship.
Branded Bills continues to innovate through its signature customization programs, high-performance materials, and authentic partnerships, earning a reputation as one of the most dynamic and forward-thinking brands in the industry.