Acquisition adds course maintenance software to solutions for private club and public golf courses
CINCINNATI, Ohio – Clubessential, the leading provider of comprehensive, full-suite software solutions to private clubs and public golf courses, announced its strategic acquisition of ASB taskTracker, intuitive golf course maintenance software designed by superintendents, for superintendents.
ASB taskTracker, established in 2013, improves data collection and provides powerful insights for superintendents regarding staff efficiency, ROI of equipment versus labor, and budget variances, as well as helping to communicate, collaborate, and coordinate day-to-day operations. It eases the burden of scheduling, job assignments, and equipment maintenance while clearly showing how money is being utilized within each department.
“Understanding the challenges of running operations, we created the software to provide detailed and transparent insights into how labor dollars are being spent across a property,” said Jaime Sharp, founder of ASB taskTracker.
“After years of steady growth, we are excited about the significant opportunity to provide our services and software across the Clubessential portfolio of private and public golf operations.”
With nearly 1,000 golf courses currently using ASB taskTracker and a million hours gained in labor efficiencies, it makes for a seamless addition to the solution portfolio for Clubessential and sister company foreUP, extending further support to course superintendents and enhancing their full-suite software offering.
“A significant factor in driving member loyalty and operational efficiency is the upkeep of the golf course, landscaping, and the numerous facilities that comprise a country club or golf course. We are excited to add this technology to help our customers efficiently and effectively manage their grounds maintenance,” said Scott Strong, President of Clubessential and foreUP.
The ASB taskTracker acquisition further strengthens the position of parent company Clubessential Holdings as the industry leader in comprehensive technology for membership-based and patron-focused organizations.